HAFIZH ISLAH HUDA; MAKMUR SUJARWO. Analisis Strategi Diferensiasi dan Efektivitas Targeting Segmen Menengah Atas pada Coffee shop Premium dalam Menghadapi Fenomena Perang Harga Berbasis Data Transaksi. Journal of Management and Creative Business, [S. l.], v. 4, n. 2, p. 573–591, 2026. DOI: 10.30640/jmcbus.v4i2.7619. Disponível em: https://jurnaluniv45sby.ac.id/index.php/jmcbus/article/view/7619. Acesso em: 8 aug. 2026.