JUMRATUN JUMRATUN; EGA SAIFUL SUBHAN; DIAN URNA FASIHAT. Pengaruh Inovasi Produk, Branding Lokal dan Orientasi Pasar (Market Orientation) terhadap Daya Saing UMKM di Kabupaten Dompu. Journal of Management and Creative Business, [S. l.], v. 4, n. 2, p. 755–770, 2026. DOI: 10.30640/jmcbus.v4i2.7461. Disponível em: https://jurnaluniv45sby.ac.id/index.php/jmcbus/article/view/7461. Acesso em: 8 aug. 2026.