YATSABITA NABILA ANDRIYANA; PRI HERMAWAN. Diagnosing Service Quality Gaps to Improve Client Retention in a Marketing Agency using Integrated Decision Analysis. Journal of Management and Creative Business, [S. l.], v. 4, n. 3, p. 867–877, 2026. DOI: 10.30640/jmcbus.v4i3.7061. Disponível em: https://jurnaluniv45sby.ac.id/index.php/jmcbus/article/view/7061. Acesso em: 13 jul. 2026.