SAHVIRA APRILIANA; BANGUN PUTRA PRASETYA. Pengaruh Segmenting Targeting Positioning (STP) Terhadap Kepuasan Konsumen H-37 Adventure Yogyakarta. Journal of Management and Creative Business, [S. l.], v. 2, n. 3, p. 140–156, 2024. DOI: 10.30640/jmcbus.v2i3.2741. Disponível em: https://jurnaluniv45sby.ac.id/index.php/jmcbus/article/view/2741. Acesso em: 6 jun. 2025.