Seftiviani Gea Ananda, & Heni Susilowati. (2026). Kontribusi Fear of Missing Out, Online Customer Review, dan Flash Sale dalam Membentuk Minat Beli Gen Z di Shopee. Journal of Management and Creative Business, 4(2), 157–169. https://doi.org/10.30640/jmcbus.v4i2.6230