Eka Nurul Indah Wulansari, Mohamad Ilyas Ichsanuddin, Nesa Tri Andini, Intan Luqyana. Analisis Pengaruh Brand Equity terhadap Finalisasi Pembelian di Industri Marketplace (Studi pada Pelanggan X). EKONOMIKA45 [Internet]. 2025 Oct. 17 [cited 2026 Mar. 6];13(1):46-5. Available from: https://jurnaluniv45sby.ac.id/index.php/ekonomika/article/view/4902