Yeni Arinda, Iskandar Ali Alam, Nuris Sanida. Pengaruh Online Customer Review dan Online Customer Rating terhadap Purchase Decision di Tiktok Shop: Studi Kasus Pada Generasi Z di Bandar Lampung. EKONOMIKA45 [Internet]. 2025 Jun. 13 [cited 2026 Mar. 7];12(2):1273-87. Available from: https://jurnaluniv45sby.ac.id/index.php/ekonomika/article/view/4592