HABIBURRAHMAN; MARSELLA SILVIA. PENGARUH BRAND AMBASSADOR DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN SHAMPOO PANTENE DI KOTA METRO. EKONOMIKA45 :  Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan, [S. l.], v. 10, n. 2, p. 217–227, 2023. DOI: 10.30640/ekonomika45.v10i2.927. Disponível em: https://jurnaluniv45sby.ac.id/index.php/ekonomika/article/view/927. Acesso em: 3 jul. 2024.