Intensi Berwirausaha Mahasiswa Akuntansi: Pengujian Extended Theory of Planned Behavior pada Universitas Negeri Makassar

Authors

  • Sri Utami Universitas Negeri Makassar
  • Dwi Utami Universitas Negeri Makassar
  • Magfirah Wahyu Ramadhani Universitas Negeri Makassar

DOI:

https://doi.org/10.30640/jumma45.v5i1.6526

Keywords:

Accounting Students, Entrepreneurial Intention, Entrepreneurship Education Support, Perceived Behavioral Control, Theory Of Planned Behavior

Abstract

Entrepreneurial intention among accounting students deserves empirical attention because accounting competence does not automatically lead students to choose entrepreneurship as a career path. This study examines how attitude toward entrepreneurship, subjective norms, perceived behavioral control, and entrepreneurship education support shape entrepreneurial intention among students of the Department of Accounting Science, Universitas Negeri Makassar. A quantitative explanatory design was applied to 205 students who had completed an entrepreneurship course and met the purposive sampling criteria. Data were obtained through a closed questionnaire using a five-point Likert scale and analyzed using multiple linear regression after validity, reliability, and classical assumption tests were fulfilled. The analysis shows that attitude toward entrepreneurship (β = 0.203; p < 0.001), subjective norms (β = 0.212; p < 0.001), perceived behavioral control (β = 0.382; p < 0.001), and entrepreneurship education support (β = 0.168; p = 0.004) positively contribute to entrepreneurial intention. The model is significant simultaneously and explains 46.7% of the variance in entrepreneurial intention. Perceived behavioral control is the strongest predictor, indicating that students’ confidence in planning, financing, managing, and controlling business activities is central to their entrepreneurial intention. The findings imply that entrepreneurship learning in accounting programs should be designed around practical business projects, mentoring, financial simulation, and incubation activities.

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Published

2026-04-30

How to Cite

Sri Utami, Dwi Utami, & Magfirah Wahyu Ramadhani. (2026). Intensi Berwirausaha Mahasiswa Akuntansi: Pengujian Extended Theory of Planned Behavior pada Universitas Negeri Makassar. Jurnal Mahasiswa Manajemen Dan Akuntansi, 5(1), 1703–1718. https://doi.org/10.30640/jumma45.v5i1.6526

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